Holy cow, this article is one of my favorites. It's so important and so fascinating! It explains so clearly why conservative messaging has been effective. I feel like everyone needs to read this! I think this article really strikes me because I have been thinking a lot about trying to find the right "persuasive language" to use to tap into people's environmental motivation, as though I have been trying to find a magic key. There is no one magic key...first you need to build a whole door system! I'm just blown away by the whole concept.
This article also makes me realize the importance of personal, vocal, political action, but I need the right narratives to communicate what's needed and why! I really want to keep an eye on this framing issue, very important. Framing, wow, powerful.
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