The Challenges of Setting up a Blog

I just have to say that it has been extremely challenging setting up a blog in the first place!  The technical aspects are the easy part.  It was the title and background/layout that tripped me up!  It's a communication problem!!!  What am I saying with this title?  What am I saying with the image I choose as a background?  What are all of these different backgrounds saying and who chose them?  What are all of the connotations I perceive with one and not the other?  How will this background influence my thoughts as I'm writing?  So much to decide!  These were little choices, but they can mean big things.